For The Next Generation
More companies are committing to sustainable business methods and creating new offerings in 100% grass fed and finished beef. With young farmers and food growers exploring old grazing methods in modern ways, the industry is scaling in quality and availability.
A new generation of farmers is leading the movement to produce nutrient-rich grasses for cattle to graze. There are almost 4,000 farms – large & small – finishing grass fed cattle in the U.S. today.
Grass fed beef represents only 1% of the beef commodity market. It can be challenging for food growers and producers to operate outside of the commodity system, because grass fed products are less subsidized and take more time and more land to produce. As a result, they are more expensive to produce.
Grass fed farming allows the land to replenish itself. A naturally enriched soil provides the nutrients needed to produce the healthiest food. The daily dance between animal and earth fosters this balance.
As cattle graze the tops of grasses, the roots increase in size and vitality. Healthy root systems prevent erosion and result in more fertile soils and renewed biodiversity.
Today’s farmers are raising free-range, natural, grass fed cattle for a reason. Grazing on pasture is a regenerative system that creates value and restores the land. Rotational grazing benefits the animal, the pastureland, and ultimately the beef we eat.
Energy For The People
The Byproduct of Food Should
Provide Energy For The World
Guide To Grass
& Rich In Protein
100% grass fed cows grazed on healthy pasture produce delicious, tender and lean beef – with more vitamins and healthful benefits.
Health is wealth.